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SIGNMAKING BOOKS

Sign Gallery 5 Sign Gallery 5
The latest edition of Signs of the Times sign contest winners.

Sign Graphics
400 images of graphic identity, interior and urban graphics.

Channel Letter Sign Sales Handbook
Expand your business to include selling channel letter signs.

Sign Contractors Pricing Guide
National averages of retail prices for commercial signs.




www.escomanufacturing.com

15 header

new products
Value Vinyls Frontlit Film
Company offer four, 196-in.-wide media

Value Vinyls(Grand Prairie, TX) is presenting several 196-in.-wide, frontlit media. Offerings include a 4.5-oz, polyethylene, matte or gloss material; a 6.5-oz, PVC material with gray back, and 8.5- and 12-oz. “warm” white with optional black back. The company recommends the materials for billboards and grand-format applications, and reports the substrates require less ink because they’re designed to maximize dot gain. (800) 406-8845; . . .  » MORE
   

Clear Channel and DoubleTake Marketing Expand Baggage-Carousel Advertising Program
Now available in Seattle, Philadelphia and Boston airports

DoubleTake Marketing, in conjunction with Clear Channel Airports, is expanding the AdSpressive Graphic baggage-carousel wraps to additional airports. The ads can be purchased short-term or long-term. As thousands of passengers gather in the baggage claim every hour, advertisers can display messages and graphics on the moving portion of the baggage carousel. Arbitron figures say airline travelers are 80% more likely to have an annual household inc . . .  » MORE
    Clear Channel and DoubleTake Marketing Expand Baggage-Carousel Advertising Program



new products
A Complete Sign-code Reversal
A year after Houston’s sign code was ruled unconstitutional, the same judge has changed her mind.

As Wade Swormstedt reported in his November 2007 editorial, “Houston, We Have an Opportunity,” (page 200), a federal judge held the Houston Sign Code unconstitutional and unenforceable in a September 2007 preliminary injunction ruling. More specifically, on September 26, 2007, the Honorable Melinda Harmon, judge of the U. S. District Court for the Southern District of Texas, Houston Div., issued a preliminary injunction and supporting . . .  » MORE
    A Complete Sign-code Reversal

Leave a Gentle Footprint
Clear Channel Outdoor. a Colorado service provider and a New Mexico ad agency produce a unique billboard to promote a local AIDS Walk.

Although the spread of AIDS and the suffering of its victims have been well documented, the disease has shifted somewhat to the back burner of the public’s perception. However, the work of the agencies and charities that help AIDS victim hasn’t become any less urgent, nor has the need for the funding of vital treatment and research. To promote local awareness for New Mexico AIDS Services’ (NMAS) AIDS Walk, which took place June . . .  » MORE
    Leave a Gentle Footprint

Rite Sign Names Lanziano Sales VP, U.S.
Rite Sign manufactures three-face message displays and sign-frame products.

Rite Sign Intl. (Toroto, ON, Canada) has appointed Christine Lanziano VP sales for the U.S. Rite Sign manufactures three-face message displays and sign-frame products. Lanziano has more than 19 years’ experience dealing with clients. In her new position, she develops relationships with OOH-advertising companies and national sign companies throughout the U.S. In 2005, Rite Sign, a member of Grant Sign Group, acquired the sales and man . . .  » MORE
    Rite Sign Names Lanziano Sales VP, U.S.





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