Sign Studios creates movie-set signage for the movie based on the best-selling novel.
Sign Studios, a 20-year-old, Exon, PA-based sign company, fabricated 14 set signs and backdrops for the movie, The Lovely Bones, which was filmed in and around the Pottstown, PA area. Sign Studios designed and fabricated signs for 14 stores, which were constructed at the mostly-empty MacDade Mall in Ridley, PA, where several scenes were filmed. Two years ago, Sign Studios was commissioned by Dream Works to create an atmosphere of 1970s-era Norristown.
The movie, based on the 2002 Alice Sebold novel, is directed by Peter Jackson. The main character, Susie Salmon, who’s brutally raped and dismembered by a neighbor, narrates her story from InBetween, an ethereal purgatory.
Sign Studios’ owners Brian and Angela Yanoviak have crafted set signs for various films over the years, including What About Bob? for Disney and Touchstone, and Sommersby for Warner Brothers. His connection to Hollywood began almost 20 years ago when his business, with offices now in Wayne and Exton, was located in Virginia.
Yanoviak said the three graphic designers assigned to the project also devoted a month in 2008 to creating a toy town, a Fairfax shoe store, a Fairfax diner and the gas station.
The sets were created at the Wayne store and then transported to the MacDade Mall, where scenes from the movie were filmed.
Among the 1970s-era signs a psychedelic LOVE sign, and store signs for Top Tunes record store, Toy Town, the Fairfax Diner and Town Center News.
Dreamworks constructed all the sets.
More about Sign Studios
Sign Studios also designs and fabricates signs for colleges and universities, construction firms and realty agencies. St. Joseph's and Villanova universities and Cabrini College are regular customers, as is the Super Fresh grocery-store chain.
A recent project involved wrapping a Land Rover for French wine maker Georges Duboeuf’s 25th anniversary. The Land Rover then took a promotional drive from Philadelphia to Los Angeles.
Sign Studios, which employs seven people, also makes exterior stainless-steel signs for Kiehl’s stores nationwide, the skin-care company owned by L'Oréal.
Did you enjoy this article? Click here to subscribe to the magazine.